service

Cloud Offering Design & GTM

results + impact

• Introduced new complementary offering - ServiceNow

• Developed business development and pilot roadmap

• Renewed Reva’s business strategy and market positioning which will be leveraged for website redesign

• Accelerated Reva’s entry into Seattle market

• New business development pitch and strategy

Digital development firm has been in business for 15+ years with primary solution in Enterprise Content Management. Overall revenue has been straight line the last 5 years with expected decline if business transformation isn’t under way.

• New complementary offering development

• Refine capability and solution mapping to accelerate top of funnel

• New walking deck for business development

• Pilot new offering

Humbition started by evaluating two possible new offerings (Azure and ServiceNow). Based on market and customer intelligence, we decided it was more complementary for the client with ServiceNow given its core is business modernization & process automation. Before taking the journey to build out the new offering and refine the direction of the firm, we took a step back to get to know the CEO in and out by understanding his purpose, how he runs the firm, relationship with employees and partners, and vision for the business. We wanted to make sure the new direction and positioning of the firm truly reflects his voice and integrates with his purpose, vision and style.